Business and Marketing, BA (Hons), part-time at University of Essex Online

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Business and Marketing, BA (Hons), University of Essex Online

the United Kingdom

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Study options for this course

The award	How you will study	Study duration	Course start	Domestic course fees	International course fees
BA (Hons)	Part-time, Distance, Online	48 months	January, March, May, July, October	GBP 18500 total	GBP 20396 total

About Business and Marketing, BA (Hons) - at University of Essex Online

How can marketers make use of new consumer trends to stand out from their competitors? And how should business leaders leverage their resources for success?

The fast-paced business world demands creativity, strategic thinking and dedication for companies to differentiate themselves from the crowd and be profitable, and this course allows students to develop those skills while exploring a wide range of essential business and marketing topics. Looking at real-world companies and examples, it's not just theoretical knowledge that our students gain, but practical skills they can use within their current roles from day one.

After looking at the key areas of marketing, human resources, finance and business environment at level 4, you will delve into more specialist areas of study as you continue in the course, including:

marketing communications through a wide range of media
management of projects and working with stakeholders
how online marketing fits into an overall business strategy
how market research is used to formulate marketing decisions
the global business environment, including challenges and opportunities

Your final year of study will culminate in an independent research project on a business or marketing topic of your choice, and will allow you to analyse and critically evaluate the results from research you have gathered yourself and put together a comprehensive and concise report. You will also give feedback on others' reports, which will further build on the communication and evaluation skills you will have been developing throughout your studies.

Learn more about Business and Marketing, BA (Hons) - at University of Essex Online

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Notes about fees for this course

International students residing in specific regions outside of the UK may be eligible for a partial scholarship for our undergraduate and postgraduate online courses.

Students residing in Africa can also enjoy a 20% scholarship for the January 2025 intake of all eligible undergraduate and postgraduate courses.

Entry requirements

We know that many people from non-traditional backgrounds would succeed on our courses! That's why we offer two different entry routes, taking into account your prior work experience and relevant qualifications. You will also need to meet our English Language Requirements.

You will need to pass your first assignment set within the first three weeks of the course in order to continue with your studies.

Academic entry route

In order to satisfy the academic entry route requirements for our BA (Hons) Business and Marketing, you must have the following qualifications as a minimum:

two A-levels or equivalent

Work experience entry route

In order to satisfy the work experience entry route requirements for our BA (Hons) Business and Marketing, you must meet the following criteria:

GCSE Maths and English at grade C or above, or equivalent
three years' relevant work experience

English language requirements

As our courses are delivered in English, a high proficiency with English is required. If English is not your first language, your English ability should be equivalent to an IELTS (Academic) score of 6.0. Don't worry if you don't hold an IELTS or equivalent qualification - we offer a free online English test to assess your proficiency.

You don't need to prove your English ability if you are a national of, or have completed a qualification equivalent to a UK degree in, any of these countries.

Fees, Funding and Scholarships at University of Essex Online

A university education is one of the biggest investments in yourself and career. Our tuition fees include all teaching materials and required reading – there aren't any hidden charges for assessments or resits.

We also offer students a range of tuition fee discounts, scholarships and payment options for our online courses*.

Full payment discount: Pay the full tuition fee upfront and you will get a 5% discount.
Alumni discount: Graduates from the University of Essex or University of Essex Online are eligible for a 10% discount.
International scholarship: If you're living outside the UK and Europe you might be eligible for a scholarship.
Student loan: Students based in England might be eligible for a loan from Student Finance England for our Bachelors and Masters degrees.
Monthly payment plan: Available for those who are self-funding.
10% anniversary scholarship on all our Masters programmes, when you enrol from 1 July.

* Please note that a maximum of two discounts or scholarships can be applied. For more information on our discounts and scholarships and to discuss your eligibility please contact our Admissions team.

Student reviews of University of Essex Online

Find out what students say about University of Essex Online

Andy Robertson, BA (Hons) Business and Management

“Being a naval chap, I thought that I was a broad, adaptable, comfortable manager.

However, as a mature student, the vagaries and pressures of work take priority and zap your energy, making the balance beyond work, between family and study even more precarious.

In maintaining the balance between work, study and home life, I learned that one has to set aside a period known as the “study period” and sacrifice being idle! Giving up free time simply means giving up time without purpose, a really neat trick of useful time management. And when in doubt, I sought the great bunch of tutors and student advisers at University of Essex Online.”

Breshana Francis, CertCE Law

"I am a Jamaican living in Qatar with my family as expats; we can be called upon to relocate to another country at any time. The University of Essex Online law programme fits perfectly with this lifestyle, as it provides the flexibility that I need to pursue my studies vigorously and to keep up with my ever-changing environment.

I was able to achieve my CertCE Law, which allows me to continue studying towards an LLB qualification. The University of Essex Online law degree programme has developed and shaped my mind to think like a lawyer from the start of my studies.

During this time, I can work, take a holiday and have family time as this is only possible through The University of Essex Online programmes."

Aisha Legge, MBA (Human Resource Management)

"I wish I’d started my MBA years ago. I feel like I’m part of a community. I created a WhatsApp group for students based in the UAE and we physically meet up regularly. If I can’t watch any lectures live because of the time difference I can watch them on demand and our tutors try to be flexible with their office hours.

Even though we’re miles away from the Essex team, they’re always willing and able to help with any issues or questions I have. My student adviser, Marie, replies promptly, is always able to assist me and offers support in my studies.

My hope is that my MBA will help with career advancement and open doors to opportunities with potential employers in the future."