Why study Marketing?
Marketing is a crucial aspect for any organization, acting as a link to customers, providing external perspective, steering innovation and growth, and driving revenue, value, and loyalty.
The Marketing program at the Alberta School of Business is built on the strength of our faculty's world-class research in the areas of retailing, market research, and consumer behavior. The program combines research-based principles with innovative teaching methods: in addition to lectures and discussions, you'll participate in managerial cases, group projects, and market simulations. You'll also develop practical skills in areas such as consumer and market analysis, managerial decision-making, and implementing marketing programs, preparing you to engage in sophisticated marketing practice.
Why study Business?
The Alberta School of Business offers one of the largest BCom programs in Canada, with five different degree types, 16 majors, and many opportunities for specialization and work experience, including student clubs, business incubators, case competitions, study abroad programs, and more.
Our courses are built around group and project work, and our professors are award-winning teachers and experts in their field who will challenge you to put ideas into practice as you work towards your personal career goals.
Learn more about Marketing, BCom - at University of Alberta
Visit course webpageIf you are admitted into a new program for Fall 2023 you will receive a tuition guarantee for the total cost of that program. We'd encourage you to check out the cost calculator to review rates for program tuition and an estimate of fees related to living arrangements, health and dental plan, books, supplies and more.
Find out more about the new tuition model and program-based guarantee.
There is no direct entry from high school into the Bachelor of Commerce program (BCom). Students must first complete a year of university in another Faculty or postsecondary institution and take courses in English, Economics, Mathematics and Statistics. Admission to the BCom is competitive based on performance in the required courses and a student's overall academic record.
The University of Alberta offers a wide ranges of scholarships to international students. You will be evaluated for these scholarships when you apply for admission. Your eligibility will be based on your high school admission average at the time of your admission offer. We'll assess you for a match to the following three schoolarship. If you are eligible for an admission-based scholarship we will contact you directly!
You can also apply for our prestigious application based scholarships. Each year we award twenty five, $120K President's International Distinction scholarships.
To find out more about scholarships click here.
There are 370 other courses listed from University of Alberta. A selection of these are displayed below:
University of Alberta main campus location is shown on the map below:
Find out more about studying in Canada
