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About International Marketing Management with Retailing, Postgraduate Certificate - at Robert Gordon University

It comprises the range of management subjects appropriate for a Masters level qualification in International Marketing Management with the ability to specialise on a retail route

The course will be taught through a mixture of lectures, seminars, guest speakers which may feed directly into the assessment process, thus enabling the student to experience first-hand how theory blends into practice. The overall aim of the course is to develop applied knowledge and understanding of international marketing, retail theory and current business and management practices.

What you will study

Semester 1:

• Business Environment


• Marketing


• Finance for Managers


• Research

Semester 2:

• Global Marketing Management


• Social and Cultural Marketing


• Retailing In Context


• E-business In Retail

Semester 3:

• Dissertation with a retail focus

Entry requirements

Applicants will require a good honours degree. Applicants, who do not possess an honours degree, but have a degree or degree equivalent qualification and work experience at a suitable level within an organisation, for an appropriate length of time, will be considered. Qualifications from an approved professional body will also be taken into account. All international students, for whom English is not their first language, must provide evidence of linguistic ability, by gaining either IELTS 6.5 or its equivalent in TOEFL prior to receiving an unconditional offer of a place on the course. This Masters course may be taken on a Continuing Professional Development (CPD) basis.

Fees and bursaries

UK/EU Students

• New students: entire course 拢8276 for academic year 2010/11

International Students

• New students: entire course 拢8364 for academic year 2010/11

The above tuition fees are reviewed annually and are subject to change.

If you are already a student at Robert Gordon University, you can find information on fees for academic year 2010/11 on the Student Finance web pages.

How to apply

All students can apply online by visiting Apply Online.

If you are a UK/EU student and would like a paper application form or further information, please email [email protected].

If you are an International Student and would like a paper application or further information, please contact [email protected].

Entry requirements for this course

Contact Robert Gordon University to find course entry requirements.

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