The award | How you will study | Study duration | Course start | Domestic course fees | International course fees |
---|---|---|---|---|---|
MA | Full-time | 12 month | September | GBP 5500 | find out |
Liverpool Hope University鈥檚 MSc Marketing Management fosters critical marketing thinking, based on leading edge theory that is required to help solve business and management challenges. The course aims to provide you with the relevant knowledge and problem solving skills, based on both quantitative and qualitative analysis, that are needed in worldwide business today.
Focusing on knowledge and skills development at both a strategic and operational level key specialisms such as branding, marketing communications, service marketing, marketing science and strategic marketing are explored within an international context. Throughout the course an understanding of the networked nature of marketing and business is developed and you are encouraged to develop innovative solutions to complex management problems.
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