| The award | How you will study | Study duration | Course start | Domestic course fees | International course fees |
|---|---|---|---|---|---|
| BA | Full-time | 3 years | October, February, June, August | find out | EUR 6450 per semester |
International sponsorship and corporate competition have transformed sports into a multibillion-euro industry. International sports have set trends and redefined boundaries in international politics and cross-cultural communication, as well as trademark rights and financial models. This field requires professionals with specific sports management skills combined with deep business and financial understanding. Students acquire specific skills to meet the challenges of this competitive environment through courses in negotiation, sponsorship and broadcasting, among others.
Students may choose to study either the six-semester program (option 1) with 210 ECTS or the seven-semester program (option 2) with 240 ECTS.
Learn more about Sports Management, BA - at EU Business School, Munich
Visit course webpageFind out what students say about EU Business School, Munich
Christoph Kastenholz, Founding Partner, Pulse Advertising
EU broadened my mindset and set me on the right path to building my own business. The entrepreneurial spirit at EU is strong, and the international student crowd builds a solid foundation for lasting alumni relationships.
Bachelor of Business Administration
Gerard McKeogh, Global Sales Leader, General Electric
At EU, I found intellectually stimulating discussions, international colleagues, networking opportunities and relevant courses that bridge business theory and practice. After my MBA, I felt I could immediately apply the knowledge and skills I had acquired to my work.
Master of Business Administration
Prajakta Prabhune
Career services helped me prepare my CV and cover letter in a German format in a professional way. And it didn’t stop there, I also got guidance on how to network and look for further opportunities within my workplace.
Master of Business Administration
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