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Marketing & User Experience, MSc, Bournemouth University (BU)

the United Kingdom

Bournemouth University (BU)

Study options for this course

The award How you will study Study duration Course start Domestic course fees International course fees
MScFull-time1 - 2 yearSeptember, JanuaryGBP 11500 totalGBP 19000 total

About Marketing & User Experience, MSc - at Bournemouth University (BU)

Why study MSc Marketing & User Experience? 

  • Become highly employable by acquiring a combination of marketing knowledge and the technical skills to design and manage the user experience 
  • Expand your knowledge about a range of digital marketing concepts and integrated marketing communication campaigns 
  • Learn how to design and develop digital products, services and solutions by applying human-centred design principles and techniques
  • Explore the psychological theories of decision making and behaviour change and design methods for persuasive technology 
  • Choose to complete a 30-week work placement with a UX employer to help increase your employability even further. 

Course accreditations

The accrediting bodies on this course are renowned industry-wide for promoting excellence and the highest standards, all of which is reflected in the Bournemouth University Business School experience.

Association to Advance Collegiate Schools of Business (AACSB)

Our Association to Advance Collegiate Schools of Business (AACSB) accreditation is a hallmark of excellence that has been awarded to fewer than 6% of business schools worldwide. 

Institute of Data & Marketing (IDM)

This course is also accredited by the Institute of Data & Marketing (IDM). Upon successful completion, you will be awarded the IDM Certificate in Digital and Data-Driven Marketing. 

Notes about fees for this course

£11,500 (UK, ROI & CI) £19,000 (International) for 2025/2026 academic year.

Placement year: £1,850

Scholarships rewarding academic achievement available from £2,000. Find out more. For more fees and funding information please visit www.bournemouth.ac.uk/pg-funding  

Entry requirements

A Bachelors Honours degree with 2:2 in any subject or equivalent.

If English is not your first language you'll need IELTS 6.0 (Academic) with a minimum of 5.5 in each component, or equivalent.

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Postgraduate pathways and pre-masters at other institutions

If you do not meet the entry requirements for this course then consider one of these postgraduate preparation courses from another institution:

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Related Information

Find out more about studying in the United Kingdom

International Study Visa

As an international student you may require a valid visa to study at Bournemouth University (BU). Read more about the requirements in our Guide to the United Kingdom International Student Visa Requirements.